Product Placement Watch
May 14th, 2007I’ve noticed references to Fresca, by name and by sight on two television shows lately: Veronica Mars and The Daily Show. Veronica Mars is no surprise, because that show is widely known as a product placement whore — but what about The Daily Show? Do you think that is a paid placement? In light of the VM sighting, I’m finding Stewart’s gracious offering of Fresca to George Tenet suspicious. Maybe this has been going on for a long time and I never noticed, but I find it disappointing nonetheless.