It’s no secret that I like to make stuff. In fact, I’d go further and say I have to make stuff. So it’s not surprising that I would find Buy Handmade interesting. The idea is to challenge people to make and give handmade gifts as a way to be more thoughtful consumers. The problem is that I suspect the campaign appeals most to people like me — people who were already planning to make most if not all of their holiday gifts. That’s not really a criticism, it’s more resigned.

But I am interested to see what comes of this campaign, given the relatively high-profile (in the crafting world at least) sponsors. I signed a pledge, and I signed up for their newsletter. It’s the newsletter that intrigues me the most. What will they have to say in January? or May? or August? If this campaign has legs it will be very interesting.

Posted on November 12th, 2007 by Katxena